Monday, January 11, 2016

Home Seller Tips: Not Selling MUST Be the Price, Right?

If your house has been on the market for a long time (like several months), ask anyone, especially a real estate agent, and their first response will likely be...

It is the price.

But price can be the problem or not.    

Why does a house not sell?

What about the price?   Was your price set based on the comparative market analysis?   I do suggest sellers consider price if the conditions of my 30-10-1 rule have not been met.  If a home is listed for 30 days and has less than 10 showings and not one realistic offer, then the price is most likely an issue.

If the price is competitive - even if optimistic - look for other roadblocks to selling.

How is your home being marketed?   Beyond the basics, like being in the local MLS and a sign out front, what other steps have been taken by your real estate agent?    If you already have a real estate agent already, speak to them

As part of the interview process ask every interviewed real estate agent who your likely buyer will be and how will their marketing efforts reach them?  Here are some more questions to ask real estate agents when being interviewed to sell your home.

Consider what prospective buyers see when they pull in front of your house.   Did you prepare your home properly for the market?  First impressions are lasting impressions.   Negative impressions are difficult to overcome.

How easy is it to view your home?  If there is no lock box or your agent has to be present for all showings or if appointments must be made 24 hours in advance then that could be the problem.  Buyers are often on very tight schedules.  If they can't see your home with reasonable notice then they may choose to not see it at all.

I believe every real estate listing has a "golden period" where the property will generate the most interest.   The longer a house sits on the market the more it will be shunned by people who think it has "problems."

If you are a serious home seller read "How to not sell your home."

Ready to sell your Viera, Florida home?  Call or text me at 321-693-3850 for your market analysis.

Moving to Brevard County, Florida?  Let me help you with your relocation needs.